About Jessica Bertsch

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So far Jessica Bertsch has created 452 blog entries.

New Hire at Powerhouse

Randi Cairns joins the Powerhouse Planning team as our content creator.randi - bucher pix-2

Randi Cairns is a consultant, nonprofit professional, and freelance writer. She is the Founder/CEO of On Call Mama, a business known for its unique ability to combine what’s best about business (efficiency and effectiveness, the good stewardship of resources, and getting your message out in a way that resonates with your intended audience) with what’s best about Mama (the one who’s always got your best interests at heart). Randi prides herself on her ability to help others shine in their personal and professional lives.

Randi has a Masters in Human Services with a specialty in Not-for-Profit Management. She has served vulnerable populations in numerous capacities for over twenty-five years. She’s been recognized by Babble.com as a “mom changing the world” and by Harlequin More Than Words as a “real-life heroine who is improving her community.” She’s the proud recipient of the National Infantry Association’s Shield of Sparta – Heroine of Infantry award and The Chapel of Four Chaplains Legion of Honor Award.

Randi is one of the coauthors of “Stories Around The Table” and a frequent blogger in the military spouse space. She has written for NextGen MilSpouse, Spouse Buzz, Homefront United Network, and the Military Family Advisory Network. She’s also the part sassy/part inspirational voice of Throwing Pots & Pans – coming one day to a bookstore near you.

2024-01-26T13:48:56-05:00May 17th, 2016|Powerhouse News|

New Hire at Powerhouse

NKeeny_Bio PictureNicole Keeny joins the Powerhouse Planning team as a quality assurance rock star.

Nicole graduated from Grove City College in 2008 with a Bachelor of Arts in English as well as certification in Secondary Education. She has spent the past eight years teaching English language arts to middle school students both in North Carolina and Virginia. In addition, she shares her love for reading and writing by privately tutoring students after school.

She may not be a military spouse, but Nicole has befriended and loved many military families as she grew up in Northern Virginia, where she now lives with her husband, Jeff, and their beautiful son. When she became a mother in 2016, Nicole began looking outside the classroom for opportunities to share her passion for language, starting at home with her son and now working with the Powerhouse Planning community. She enjoys spending time reading, writing, drinking coffee, and loving on her sweet family.

Nicole can also be found discussing the use of the Oxford comma with anyone who cares to listen.

2024-01-26T13:48:56-05:00May 16th, 2016|Powerhouse News|

New Hire at Powerhouse

Jen 3Jennifer Kirkpatrick joins the Powerhouse Planning team as an executive assistant.

Jennifer graduated from Southern Connecticut State University in 1995 with a Bachelor of Science in liberal arts, with focus on business management, communications, and psychology. She went on to earn an associate’s in computer network management. She has professional experience in the hospitality industry, city government, and education, and has been honored with training and professionalism awards.

She has been happily serving as a military spouse for 13 years and lives with her husband, Mitch, and their two beautiful children in Merritt Island, Florida. When they began moving around every two years, Jennifer dedicated her life to growing where she was planted, teaching her children to do the same, and becoming active and volunteering in her children’s schools and within their community. She has a passion for supporting others and helping them thrive, and is excited to fulfill this role within Powerhouse Planning.

2024-01-26T13:48:56-05:00March 7th, 2016|Powerhouse News|

New Hire at Powerhouse

Jessica Yost joins the Powerhouse Planning team as an analyst.IMG_0718

Jessica is a public relations consultant who specializes in streamlined messaging and building client-customer relationships. Her professional background spans the hospitality, technology, and beauty industries, as well as not-for-profit organizations. Jessica earned a B.S. in psychology from Towson University and a master’s in strategic public relations from The George Washington University.

As a military spouse of nine years, Jessica has served in various leadership positions within military family organizations. She is currently an active member of The Milspo Project and In Gear Career, and is the creator and administrator of the Navy JAG Spouses and Partners Facebook page.

In her spare time, Jessica is a makeup artist and enjoys teaching others how to put their best faces forward. She is also an avid baker, dancer, and runner who currently lives in Norfolk, Virginia, with her wonderful husband, Adam, and their two beagles, Clark and Kent (they’re on Instagram: @TheSuperBeagles).

2024-01-26T13:48:56-05:00February 22nd, 2016|Powerhouse News|

Retired Soldier Launches Coffee Business Using Skills Learned in Military

By: Bianca M. Strzalkowski LNLJ Carl and Lori

No compromise.

Army veteran Carl Churchill had an entrepreneurial spirit since he was a kid. He took on odd jobs, even throughout his time in the military, allowing him to flex his leadership skills. After retirement, he transitioned into a career that suffered as a result of the financial crisis hitting the country. Churchill and his wife Lori made the decision to start their own business – all in the name of a love of coffee and a desire to continue helping his brothers in arms.

Lock N Load Java – an online retailer of premium coffee selling directly to consumers, was launched on September 11, 2010 with a philosophy of “no compromise.” Churchill explains the phrase means the company won’t give up “quality to make a quick buck.”

“It means not compromising customer service – we offer 100 percent customer satisfaction, period,” he said. “It means not compromising our mission to support the troops and the military community. And it means not compromising our integrity – we ALWAYS do the right thing.”  (more…)

2016-02-01T21:34:12-05:00February 1st, 2016|CEO Highlight, PowerTips e-newsletter|

8 Ways to Build Customer/Client Relationships on Facebook…and Keep Them

FB Final ImageBy: Joanna Guldin-Noll

If you’re a small business owner, you’ve probably complained about Facebook. Facebook throttles views. Facebook constantly changes. Facebook makes things difficult. Yadda, yadda, yadda. Sound familiar? I know I’ve said some of these exact things. Until recently, that is… because I’ve figured out how to make Facebook beneficial for my followers and for my business.

If you’re feeling sluggish about your Facebook presence (or maybe downright hostile toward it), you can absolutely take steps to change the way you interact with your customers/clients. It’s easy to take just one or two of these strategies and consistently apply them. You’ll be building relationships through Facebook easily in no time!  (more…)

2016-02-01T21:34:27-05:00February 1st, 2016|Marketing Buzz, PowerTips e-newsletter|

The Customer is Always Right – Tell Them

By: Bianca M. Strzalkowskinadia054

Nadia Martinez says her customers are always right and she goes out of her way to make sure they know it. The Marine wife is owner of Kallie Shoes, LLC, a not-just-for-profits footwear company that gives part of its proceeds to organizations that support veterans and wounded warriors. She used her education and professional experience to get started, then met up with some of the brightest minds in business at an Inc. 5000 conference late last year. The interactions there gave her tools to grow her business even further.

Kallie Shoes targets a specific customer: people who love shoes, people who are animal-friendly, and people who support the military. The PETA-approved vegan company delivers products made with the safety of animals in mind. Because she knows her customer base so well, Martinez put flexible policies in place to ensure her shoppers always know they are right. (more…)

2016-02-08T16:12:59-05:00February 1st, 2016|Business Etiquette, PowerTips e-newsletter|

Client Profile: KOVA Global

KOVAGlobal logo(1)

Powerhouse Service Provided: External Communications

 

The Powerhouse team works with businesses to provide external communications support in a variety of ways.

  • Product/service campaigns
  • Speech writing
  • Media crisis management
  • Analyst relations
  • Branding
  • Brochures
  • Social media
  • Website development and maintenance
  • Graphic design
  • Contributed articles drafting
  • Press releases (writing and targeted distribution)
  • Media relations
  • Press/media tours
  • Magazines
  • Annual reports
  • Script development (video, commercials, and radio ads)
  • e-Newsletters

For the past two years we’ve been fortunate to work with KOVA Global on an ongoing basis.

“The Powerhouse team has been critically important and valuable to KOVA’s increasing growth and success. Powerhouse is consistently responsive and quick to provide top quality marketing solutions, be it graphics work, public relations efforts, or full-on marketing campaigns. In KOVA’s fast-moving world, we proudly rely on Powerhouse to not only keep up with us, but keep us exceling and succeeding even faster.” – Chris Just, Founding Partner, KOVA Global

Interested in learning more about how Powerhouse can help you with your external communications? Email us at admin@powerhouseplanning.com. If you want to learn more about KOVA Global, visit their website at www.kovaglobal.com.

2016-02-01T21:34:35-05:00February 1st, 2016|PowerTips e-newsletter, Service & Success|
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