A targeted branding strategy can attract new customers while convincing existing customers to share company content, news, and products or services. Memes and infographics, for example, are likely to be shared if they are crafted in an attractive, visually appealing way. Platforms offer content creators, from novice to professional level, the opportunity to build graphics, edit images, and create animated videos for free or low monthly fees.

Canva: One of the most popular current platforms, Canva lets users create professional looking documents, such as brochures and flyers, make images, and generate memes.

Animoto: This video platform allows businesses to create videos for marketing with images, animations, and audio.

Stencil: Perfect for social media, users can create images in minutes.